Word Up

“The picture that then emerges is that of an exodus of devout young artists who are avoiding signing with CCM labels in favor of ‘secular’ ones. The reason: they have discovered that the surest way to have their messages made irrelevant by the mainstream culture is to accept the marginalizing term ‘Christian artist’ and sign with Christian labels. They know that Christian music as its own unique genre will not affect a post-Christian culture trained to resist such efforts. But people of faith working in every musical style — jazz, pop, rock, R&B, etc. — quite possibly will.” (Excerpt from “Is There Really a Christian Music Boom?” — props to Christianity Today.)