Unless you have a heart of stone, this commercial for Microsoft’s Xbox Adaptive Controller will hit you right in the feels. The moment that really hits me is when Owen’s dad emphasizes that when his son plays video games, he’s no different than his friends; his handicap means nothing.
The video game world can be incredibly divisive, petty, and cruel sometimes, so it’s good to be reminded that video games can be ennobling and equalizing in a way that’s unique among most other forms of play, like sports.
As far as the other Super Bowl commercials go, I also really enjoyed the NFL’s “100-Year Game” commercial. It was fun and goofy, a nice way to pay tribute to older players like Joe Montana and Jim Brown, and it looks like everyone had a blast making it.
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I've also written for Christ and Pop Culture, ScreenAnarchy, Filmwell, and Christian Research Journal. I pay the bills by creating beautiful user interfaces and websites for Firespring and Red Bicycle.